Website Case Study – Glencoe Marathon
An exciting website for an extremely exciting new event! The fantastic WildFox Events approached Sunstar Creative to build a website for The Glencoe Marathon, a new extreme running event; not for the faint-hearted. This is no ordinary marathon. It covers some of the roughest and …
What Do You Expect From Your Website?
How easy is it for you to answer that question? I suspect on the face of it, probably quite easy. The answer is probably one or more of the following: With the exception of the third, who doesn’t want all of those things?!? I know …
Website Case Study – Island Farm Fresh
At the core of the brief for this website was to create a dynamic hub for this online farm directory, which included the website and social media platforms. Fundamental to the success of this project was the ‘ground up’ creation of a directory that drew …
Don’t Forget To Pack The Social Media
When engaging in Social Media, we must realize that it’s not a walk in the park. It requires work, dedication and the right voice. But it can and should be fun and engaging for you. It’s up to you to make it what you want …
Surviving Tough Economic Times: Part 2
Here is a question: What is a business? Why ask what appears to be such a simple, seemingly self-evident question? Well, I think it goes to the core of some of the major problems small businesses contend with on a daily basis. Much of the …
Small Businesses & Surviving In Tough Economic Times
It’s tough out there isn’t it? Really tough. Some might (rightly) say, really REALLY tough. Fine, we’ve established that fact (well, more asserted it but this isn’t an academic paper so let’s not be pedantic), now how do we move forward? How do businesses, both …
Inbound Marketing – A Refresher
Marketing has changed. Have you? If you’ve been on the home page of our site (if you haven’t, go there now, I’ll wait), you will have noticed one of the slides contains the above line. If you aren’t struck by the importance of those two …
Sunstar’s Getting Settled in Scotland
After an enjoyable and successful few years in beautiful Victoria, BC, Sunstar Creative has spread it’s wings and is expanding all the way over to Scotland, home of Pip, our ace business & marketing consultant and adopted home of yours truly. In the short time …
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Memorable Business Cards
It was only a couple nights ago at a networking mixer that I was talking to someone about what makes a business card memorable. The shape, colour, thickness and texture were all noted… but what about a business card which isn’t really a card, but …
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Business Use of Foursquare
Earlier this month at Social Media Camp in Victoria, BC I spoke with Dan Parks about location-based social media. Before we began the talk we asked everyone to check-in on Foursquare (4SQ) so that we could claim the coveted Swarm Badge which had not yet …
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